︎︎︎ Wild Out is a Green Activities-certified, alternative wilderness guiding service based in the Ruka-Kuusamo region. At the heart of Wild Out’s work are tranquility, unforgettable experiences, and nurturing the relationship between people and nature. They offer day trips deep into the forest, off trails and marked paths. Guests are also treated to restaurant-level culinary experiences, crafted with fresh, seasonal ingredients sourced directly from nature.

I’ve had the pleasure of being involved in building Wild Out’s brand identity from the very beginning, applying design thinking in the early stages of the company. I designed the visual identity and continue to regularly contribute to the development of Wild Out’s regenerative and nature-connected business strategy.